WHAT SUP is the world’s first TV Series dedicated exclusively to the sport and culture of Stand Up Paddling. Stand Up Paddling is the fastest growing water sport in the world and WHAT SUP captures the essence of this dynamic and multi-faceted acitvity. WHAT SUP works together with some of Stand Up Paddling’s best athletes and largest events in the world. Whether it is paddling on lakes and rivers, open ocean long distance, surfing or even challenging giant outer reef breaks… WHATS SUP delivers the gamut and excitement of the sport. The series is now in Season 4 and can be seen Outside Television in the USA and international syndication is taking place at a rapid pace.